Channel Marketplace Blog

Vaughn Mordecai

Vaughn Mordecai
Vaughn Mordecai is a senior executive in bChannels and has 25 year experience leveraging data, insights, and intelligence to drive actionable outcomes for technology companies.  He has a background in research based technology solutions and channel consulting, and has been a key strategic driver in the development of the analytic techniques and statistical methodologies bChannels uses to conduct our partner segmentation and channel prioritization offerings.  Understanding what partners are capable of is fundamental to our client’s successes, and Vaughn was key in conceptualizing the solutions and segmentations we use to drive partner centric marketing, sales, and operational outcomes.
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Recent Posts

Have Channel Sales Techniques Gotten Any Smarter?

Apr 28, 2020 8:12:20 AM / by Vaughn Mordecai posted in Channel Sales

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Without a moment’s notice the way that we sell and do business just changed.

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