Channel Marketplace Blog

Joel Montgomery

Joel Montgomery
Joel Montgomery founded OneAffiniti in 2008 which is now the largest employer of Through-Channel Marketing specialists with over 100 staff worldwide. Since beginning his career in channel marketing 20 years ago, Joel has personally helped hundreds of IT channel partners with limited marketing budgets successfully grow their business.
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Recent Posts

Service-led Approach to Through-Channel Marketing Generates Higher ROI

May 4, 2020 6:36:41 AM / by Joel Montgomery posted in Channel Sales, Partner Performance

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B2B brands have found it increasingly challenging to reach and engage customers and new buyers across markets and geographies.

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Why Supporting Channel Partners is a Long-Term Strategy

Apr 28, 2020 8:27:47 AM / by Joel Montgomery posted in Engagement

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Without a moment’s notice the way that we sell and do business just changed.

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